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In 2014, an Imperial Tobacco ad campaign promoting a free-to-download app listing smoking-friendly bars and venues was banned by the Advertising Standards Authority for "normalising" and "condoning" smoking. Imperial Tobacco ran a series of poster ads under the name Smoke Spots, with no indication on the ads that the free app was provided by Imperial Tobacco. <ref>[https://web.archive.org/save/https://www.campaignlive.co.uk/article/imperial-tobacco-ads-smoking-app-banned-asa/1321497 Imperial Tobacco ads for smoking app banned by ASA], ''Campaign Live'', November 2014,  Accessed 23 October 2018 </ref>
 
In 2014, an Imperial Tobacco ad campaign promoting a free-to-download app listing smoking-friendly bars and venues was banned by the Advertising Standards Authority for "normalising" and "condoning" smoking. Imperial Tobacco ran a series of poster ads under the name Smoke Spots, with no indication on the ads that the free app was provided by Imperial Tobacco. <ref>[https://web.archive.org/save/https://www.campaignlive.co.uk/article/imperial-tobacco-ads-smoking-app-banned-asa/1321497 Imperial Tobacco ads for smoking app banned by ASA], ''Campaign Live'', November 2014,  Accessed 23 October 2018 </ref>
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===Corporate Social Responsibility===
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Imperial Tobacco launched a new and improved anti-illicit trade website as part of its ‘Suspect it? Report it!’ trade campaign to "tackle illegal sales of tobacco". <ref>[https://web.archive.org/save/https://www.kamcity.com/namnews/uk-and-ireland/manufacturers/imperial-tobacco-to-launch-improved-anti-illicit-trade-website/ Imperial Tobacco To Launch Improved Anti-Illicit Trade Website], ''Kamcity'', 4 August 2021, Accessed 20 September 2021 </ref>
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In March 2021, Imperial brands Madagascar has entered into a three-year partnership with the national government to fund the creation, operation and delivery of five large botanical parks. <ref>Imperial Brands, [https://web.archive.org/web/20210514150611/https://www.imperialbrandsplc.com/sustainability/case-studies/tobacco-sustainable-supply/government-partnership-to-reforest-island.html GOVERNMENT PARTNERSHIP TO REFOREST ISLAND], 16 March 2021, Accessed 14 May 2021 </ref>
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In May 2019, Imperial conducted a panel meeting of expert facilitators, people development specialists from different stakeholder groups, including retailers, banks, tobacco and vaping consumers, customers, employees, investors, media, non-governmental organisation, tobacco and NGP supplier, non-tobacco material
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supplier and two experts representing the environment and age-gating certification schemes. The panel meeting resulted in Imperial's Sustainability Strategy. Imperial has identified a number of ESG issues that represent the biggest risks or opportunities for its business: adult choice, business conduct, climate and energy, consumer health, farmer livelihoods and welfare, forestry, health and safety, human rights, illicit trade, recruitment and development, regulation, waste and water. <ref>Imperial website, [https://www.imperialbrandsplc.com/content/dam/imperial-brands/corporate/sustainability/sustainability-documents/stakeholder-engagement.pdf IMPERIAL BRANDS STAKEHOLDER PANEL STATEMENT], pp. 3-4, Accessed 11 March 2020 </ref>
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In May 2014, Guardian reported Imperial Tobacco Group was amongst the companies purchasing tobacco grown in the United States. According to Guardian, these companies current approaches 'did not sufficiently protect children from hazardous work and some companies allow for lower standards of protection for children in their US supply chain than for children working on tobacco farms in other countries'.<ref>[https://www.theguardian.com/commentisfree/2014/may/14/tobacco-farm-child-labor-laws Cigarette makers can't market to kids. Why do tobacco farms employ them?], ''Guardian'', May 2014, Accessed 27 September 2018 </ref>
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Imperial is a board member of the Eliminating Child Labour in Tobacco Growing Foundation (ECLT). <ref> ILO, [https://www.ilo.org/wcmsp5/groups/public/---ed_norm/---relconf/documents/meetingdocument/wcms_545944.pdf ILO cooperation with the tobacco industry in the pursuit of the Organization’s social mandate], November 2017, p. 3, Accessed 30 September 2018 </ref> A report published in April 2018 by Human Rights Watch said there was widespread child labour in tobacco farms in Zimbabwe, where multinationals including Imperial buy tobacco. <ref>[https://www.theguardian.com/world/2018/jun/25/tobacco-companies-child-labour-pressure Tobacco: activist investors pressure £20bn companies over child labour], ''Guardian'', June 2018, Accessed 19 October 2018</ref> The ECLT Board members include: International Tobacco Growers Association; Alliance One International; Altria Client Services; [[British American Tobacco]]; Contrax-Nicotex Tobacco; Hail & Cotton; Imperial Tobacco Group; [[Japan Tobacco International]]; [[Philip Morris International]]; Premium Tobacco; Scandinavian Tobacco Group; Sunel Ticaret Turk; Swedish Match; and Universal Leaf Tobacco. <ref> International Labor Organization, [https://www.ilo.org/wcmsp5/groups/public/---ed_norm/---relconf/documents/meetingdocument/wcms_545944.pdf ILO cooperation with the tobacco industry in the pursuit of the Organization’s social mandate], November 2017, p. 3, Accessed 22 September 2018 </ref> The partnership has been ongoing since 2002 and seeks to eliminate child labour and promote workers’ rights in tobacco-growing communities in Brazil, Malawi, Tanzania, Uganda and Zambia. <ref> [https://www.swissinfo.ch/eng/international-geneva_should-the-ilo-maintain-financial-ties-to-the-tobacco-industry-/44506474 Should the ILO maintain financial ties to the tobacco industry?], ''Swiss Info'', October 2018, Accessed 24 September 2018 </REF>
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In 2015, Imperial Tobacco contributed GBP 57,000 to help tackle the Ebola outbreak in West Africa. <ref> Tobacco Reporter, [https://www.tobaccoreporter.com/2015/01/imperial-provides-more-funds-to-help-fight-ebola/ Imperial provides more funds to help fight Ebola], 6 January 2015, Accessed 23 December 2018 </ref>
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Academic resource [http://www.tobaccotactics.org/index.php?title=Main_Page Tobacco Tactics] provides an extensive overview of Imperial's 2014 Love Where You Live campaign [http://www.tobaccotactics.org/index.php?title=CSR:_Imperial_and_Love_Where_You_Live here]. <ref> Tobacco Tactics, [http://www.tobaccotactics.org/index.phptitle=CSR:_Imperial_and_Love_Where_You_Live CSR: Imperial and Love Where You Live], Accessed 21 September 2018 </ref>
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In 2014, Imperial Tobacco Poland was presented with an award from the country's Business Centre Club, recognizing the significant contribution it makes to the nation’s economy. <ref> Tobacco Reporter, [https://www.tobaccoreporter.com/2014/10/poland-recognizes-imperials-contribution/ Poland recognizes Imperial’s contribution], 30 October 2014, Accessed 30 December 2018 </ref>
  
 
===Sponsorship===
 
===Sponsorship===

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