Editing Philip Morris International
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===Heated Cigarette Products=== | ===Heated Cigarette Products=== | ||
− | Philip Morris International estimated that IQOS will have 25 million users that have stopped smoking and switched to IQOS by earlier than 2025 <ref> Philip Morris International, [https://web.archive.org/web/20200221154743/https:/www.pmi.com/sustainability/business-transformation-metrics Business Transformation Metrics], Accessed 3 May 2021 </ref> | + | Philip Morris International estimated that IQOS will have 25 million users that have stopped smoking and switched to IQOS by earlier than 2025. <ref> Philip Morris International, [https://web.archive.org/web/20200221154743/https:/www.pmi.com/sustainability/business-transformation-metrics Business Transformation Metrics], Accessed 3 May 2021 </ref> |
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Expose Tobacco revealed that despite PMI’s “claimed commitment to harm reduction, it is arguably the least diversified TTC with the highest-risk product portfolio. “ The cigarette and IQOS respectively accounted for 92 percent and 8 percent of volumes (and 81 percent and 19 percent of net revenue) in May 2020. <ref>Expose Tobacco, [https://web.archive.org/save/https://exposetobacco.org/news/pmi-agm/ Philip Morris International: The Beginning of the End?], 5 May 2020, Accessed 1 December 2020</ref> | Expose Tobacco revealed that despite PMI’s “claimed commitment to harm reduction, it is arguably the least diversified TTC with the highest-risk product portfolio. “ The cigarette and IQOS respectively accounted for 92 percent and 8 percent of volumes (and 81 percent and 19 percent of net revenue) in May 2020. <ref>Expose Tobacco, [https://web.archive.org/save/https://exposetobacco.org/news/pmi-agm/ Philip Morris International: The Beginning of the End?], 5 May 2020, Accessed 1 December 2020</ref> | ||