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|Ad-comm | |Ad-comm | ||
|PR and Marketing | |PR and Marketing | ||
− | |Among the agencies contributing to IQOS campaigns are: Thirteen a Japanese creative agency owned by McCann Worldgroup, ad-comm group Publicis One, Leo Burnett, Adsapience, BCW, Publicis sapient, Klear (influencers USA), THAAT'S IT, Team IX, and likely others.<ref name= | + | |Among the agencies contributing to IQOS campaigns are: Thirteen a Japanese creative agency owned by McCann Worldgroup, ad-comm group Publicis One, Leo Burnett, Adsapience, BCW, Publicis sapient, Klear (influencers USA), THAAT'S IT, Team IX, and likely others.<ref name=“PMI_STAN”> Standford Medicine,[https://web.archive.org/web/20210422031902/https://stanfordmedicine.app.box.com/s/d6u5qhssja6skl24t9lx2zhjtr10x99r BIG TOBACCO IS EXPLOITING COVID-19 TO MARKET ITS HARMFUL PRODUCTS], p. 21, Accessed 1 December 2020</ref> |
|2020 | |2020 |